Turn a quiet February into bookings
February is usually a quiet month for hire businesses, but Valentine's Day is the exception. Proposal set-ups, romantic dinners, surprise decorations, restaurant and pub events, and galentine's parties all need something special, and the people booking them are often happy to pay for it.
Valentine's Day is also one of the busiest days for proposals. A page that helps someone plan the perfect proposal can turn into a wedding booking later on.
Who's searching for Valentine's Day
- People planning a proposal who want LED letters, flowers, a private dinner set-up or a surprise.
- Couples planning a romantic night in or a special date.
- Restaurants, pubs and hotels dressing their venues for Valentine's events.
- Friends booking galentine's parties and nights out.
What people search for
- Proposal set-up hire and marry me letter hire
- LED love letters, light-up hearts and balloon arches
- Romantic dinner set-ups and outdoor dining domes
- Valentine's party hire, photo booths and venue decorations
- Valentine's Day proposal ideas
What I build for Valentine's Day
- A permanent Valentine's page that brings your romantic set-ups, letters and decor together.
- Proposal ideas and packages, which people search for and often book straight away.
- Clear photos and prices, because these are personal, quick decisions.
- Links to your wedding pages, so couples who get engaged come back to you.
- Google Business Profile posts from mid-January.
When to get ready
| When | What to do |
|---|---|
| November to December | Refresh your Valentine's page with this year's packages and photos |
| Early January | Link it from your home page and post your first updates |
| Late January to February | Share remaining availability and last-minute ideas |
| After 14 February | Add photos (with permission) and link to your wedding pages |
Frequently asked questions
Is Valentine's Day big enough to be worth a page?
It's a shorter season than Christmas or summer, but it lands in a quiet month and the bookings can be valuable. If you supply letters, decor or party extras, a Valentine's page is usually worth having.
What if I don't do proposal set-ups?
Valentine's events still need equipment, from photo booths and lighting for venues to marquees for special dinners. The page can focus on whatever you already hire out.
How does Valentine's Day help with weddings?
Lots of couples get engaged around Valentine's Day and start planning soon after. Linking your Valentine's page to your wedding pages puts you in front of them at the right time.
For year-round SEO on the services most people book for Valentine's Day, see party rental SEO, marquee hire SEO and event hire SEO. Valentine's proposals often lead straight into wedding season, and you can see every season on my seasonal event SEO page.
Let's talk
Email info@kevinburkeservices.com or use my contact page.
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Ready to get more bookings?
Tell me about your business, the areas you cover and what you hire out, and I'll come back with ideas. You can also read how I work, see what my clients say or find out about my directory network.